New Shopify Store
A Shopify store built
from the ground up
Full design and build for brands launching on Shopify or doing a complete overhaul. Strategy, Figma design, and Shopify development in one engagement — delivered in 3–4 weeks with no agency overhead.
design + full build
included in Figma
included
price fixed upfront
Selected work
Stores we've built
From brief to live — design and development in one clean engagement.
Ergolex
Ergolex, a German home goods brand, came with a finished Figma design and needed a pixel-perfect Shopify implementation. We built the store using Instant.so, integrated cart upsell and cross-sell apps, and optimised the checkout for their European audience.
Visio Pro
Visio Pro, a German binoculars brand, needed their default Shopify product page replaced with a custom high-converting page for paid and organic traffic. Built with Liquid and custom sections — designed to convert cold traffic arriving from targeted campaigns.
Customr.app
Customr needed a polished, lead-generating landing page for their market analysis SaaS. Designed in Figma and built with a fully custom theme — optimised for lead generation with a clear hierarchy that moves visitors from awareness to sign-up.
What's included
The full scope, one fixed price
No hidden extras, no scope creep. Everything below is included from brief to launch.
Discovery & Strategy
A structured intake covering your brand, audience, competitors, and conversion goals — so the design decisions have a reason behind them, not just a reference Pinterest board.
Figma Design
Full desktop and mobile design for every key page — homepage, collection, product page, cart, and any custom pages in scope. One revision round built into the timeline.
Shopify Build
Custom Liquid sections, theme setup, and pixel-perfect implementation. No page builder fragility — everything is built to handle real traffic without breaking.
Apps & Integrations
Reviews, cart upsell, email capture, and any third-party tools configured and connected. Recommendations included for apps worth having and ones worth skipping.
Speed & SEO Foundations
Images optimised, scripts deferred, meta structure in place, sitemap submitted. Not a full SEO campaign — but a clean technical foundation that doesn't need fixing later.
QA & 30-Day Support
Full pre-launch QA across devices and browsers, plus 30 days of included post-launch support. Small tweaks after you see real traffic — without an extra invoice.
How it works
Discovery Call
30-minute session to understand your brand, goals, and scope. Fixed price confirmed same day.
Figma Design
Full desktop and mobile designs delivered in week 1–2. Revision round before any code is written.
Shopify Build
Pixel-perfect implementation in week 2–3, with a staging preview before anything goes live.
Launch & Handover
Full walkthrough on launch day. 30 days of support included for anything that comes up.
Get started
Tell me about your store
Send a brief and I'll come back within 24 hours with questions, a scope, and a price. No commitment required.
Or schedule a call
Prefer to walk through your project on a call first? Book a free 15-minute session and we can figure out scope together.
Frequently Asked Questions
I already have a Shopify theme — can you redesign it rather than start from scratch?
Yes. A theme redesign is often more cost-effective than building from scratch. I can update an existing theme with new sections, layouts, and styling while keeping your existing products, content, and integrations intact. The process is the same — Figma first, then build.
Do I need to provide product photography and content?
You'll need to provide your product images, brand assets (logo, fonts, colour palette), and any copy you have. If you're missing copy for specific sections, I can write or structure it as part of the scope. Product photography is not included but I can recommend what types of shots the design calls for.
What if I'm migrating from another platform?
Store migration is a separate service. If you need to move from WooCommerce, Wix, or another platform to Shopify as part of this project, that can be scoped together. See the migration service page for more detail.
What Shopify apps do you typically recommend?
It depends on your category and goals, but the usual stack covers reviews (Judge.me or Okendo), email capture (Klaviyo or Omnisend), cart upsell (Rebuy or AfterSell), and a loyalty program if relevant. I'll make specific recommendations based on your store's needs after the discovery call.
How do I pay?
50% upfront to begin, 50% on delivery. Payment by Stripe or PayPal. The fixed price is agreed in writing before work starts — no surprises.